Textile label featuring Queen Victoria

Unknown artist

  • Date: 1870s
  • Dimensions: H: 16 cm, W: 13 cm
  • Medium: Chromolithograph on paper
  • Region: Manchester, Mumbai
  • Museum number: POP.00394

A chromolithograph pictorial label for the Finlay Campbell and Co, Manchester, and Richie Stuart’s Company, Mumbai.

Produced for the sale of bales of cloth and individual fabric lengths, this label features an image of a lion to the center with repeated images of Queen Victoria at all corners. Decorated with colorful floral and geometrical designs. Trader’s name in English to top and bottom and Gujarati printed on sides.

The textile labels also referred to as ‘tickets’ and ‘shipper’s tickets’ were usually printed in Britain. They were attached to cloth or pasted on bales of cotton cloth produced at industrial centers in Britain, such as Manchester and Glasgow, and then shipped to Bombay, Calcutta, and Amritsar. These labels serve as a great source of information about the locations of the mills in Britain and their associated outlets in India. They largely depict the gods and goddesses of Hinduism, or scenes from the epics (such as the Ramayana, Mahabharata, etc) with inscriptions in different languages that indicate where the cloth was to be sold in India.

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